Animal Welfare in Ecotourism

The negative welfare experienced by some animals within the tourism trade has been well publicised across various mediums, from modern scientific literature and industry audits to public outcry on social media. However, options for sustainable, enjoyable and responsible animal based tourism do exist. The difficulty lies in providing sufficient and effective information to tourists to allow them to make decisions to visit attractions which match their ‘eco’ conservation and animal welfare expectations. Through the highlighting of successful fieldwork case studies, impactful discussions and future research can be pursued.